Here at the Philadelphia Convention & Visitors Bureau, like Philadelphia, we are unstoppable. The heart of the PHLCVB lies in the soul of this city. The resourcefulness, resilience, and openness that we are built on and building upon drives us forward. There is no challenge we'll meet that we won't rise to, and there is no status quo in these two words. Only momentum.
We are currently searching for a Global Tourism Sales Manager to join our team.
The Global Tourism Sales Manager is responsible for the creation and execution of international sales & marketing strategies in defined international markets that will maximize overseas visitor production and visitation levels as outlined by the goals and objectives of the Philadelphia Convention & Visitors Bureau’s Business Plan. The Global Tourism Sales Manager will be measured through the submission of monthly sales activity reports (sales calls, tradeshow activity, lead generation / services, etc.). This position will work remotely from a home office.
PRIMARY DUTIES AND RESPONSIBILITIES
Manage direction of international representation offices in designated overseas markets to successfully deploy sales & marketing strategies
Consistently evaluate existing market segments to proactively develop and provide recommendations for action to Vice President of Global Tourism
Responsible for development and management of assigned country budgets
Review budget proposals and prepare financial documents and reports
Consistently review budget spend in assigned countries to evaluate and suggest spending improvements for maximum return on investment
Closely monitor budgets across assigned countries to ensure all sales & marketing strategies are within allocations
On a quarterly basis, identify variances between actual and budgeted financial results
Work closely with the Vice President of Global Tourism to achieve budget parameters
Work with representation offices to organize and facilitate sales activity, marketing programs, and trade familiarization tours (FAM).
Identify growth opportunities to achieve individual and team based international overseas short-term and long-term goals.
Recommend sales strategies, services, and product improvements to both PHLCVB members and strategic partners to fully capture target markets.
Establish relationships with key partners and stakeholders to increase Philadelphia’s international market share.
Conduct sales calls and missions both domestically and internationally to deliver new business opportunities and build relationships with stakeholders and strategic partners
Responsible for all aspects of industry tradeshow participation, including, but not limited to: Selection of shows, overseeing booth design, development of collateral, appointment confirmations, event organization, and follow-up
Conduct sales presentations curated to consumers, travel trade, and/or stakeholders
Manage lead distribution and appropriately match business opportunities to PHLCVB partners
Ability to adapt rapidly to evolving market dynamics and needs to continue to position Philadelphia on global platform
Marketing & Promotions
Work closely with international representation offices to identify cooperative marketing and advertising opportunities with strategic partners
Evaluate marketing proposals and advertising campaigns to provide recommendations to Vice President of Global Tourism
Work closely with Marketing & Communication department to implement marketing and advertising campaigns including but not limited: Identifying deliverables, messaging direction for target market, and timeliness of creative delivery.
Develop and coordinate implementation of promotional events, activities, contests, etc. Including but not limited to: identifying key partnerships, soliciting sponsorship funds, event and hotel negotiation, and program development
Collaborate with Marketing & Communication department to execute marketing collateral development and updates relevant to assigned international markets
Customer Experience & Engagement
Educate PHLCVB partners to understand the global tourism market segment and ensure they have the necessary tools implement strategies to fully capture target markets
Act as assigned overseas market expert providing updates to PHLCVB partners through quarterly update meetings, sales calls, and/or on-going communication
Manage the reporting of annual distribution analyses from assigned overseas markets
Manage accounting procedures, such as processing invoices and check requests for assigned overseas markets
Maintain effective control of internal systems, including tracking of files, database management of customer files, activity reports, and other internal systems related to direct sales efforts
Bachelor’s degree preferred with 5+ years of experience, or in place of a degree, 8+ years of directly related work experience. Sales or business development experience in the tourism/hospitality industry preferred.
Ability to travel without restrictions internationally
Ability to work nights and weekends – flexible schedule is a must
Excellent organizational skills and ability to meet deadlines in a fast-paced environment
Excellent written, verbal, collaboration, and interpersonal skills
Strong quantitative, analytical, and problem-solving skills
Experience with advertising, e-marketing, and social media marketing campaigns.
Extensive knowledge of Philadelphia including but not limited to positioning, hotels, attractions, special events, and group venues
Knowledge of and/or experience with Philadelphia’s key international feeder markets
Experience in FIT/Wholesale and International MICE market segments
Fluency in oral and written English
Fluency in other languages: Chinese (Mandarin), Portuguese, French, Italian, Japanese preferable
Self-starter; embodies an entrepreneurial spirit
Work in a team environment
Proficient knowledge of Microsoft Office, particularly Excel and PowerPoint
Knowledge of and/or experience with IDSS is a plus
The PHLCVB is an Equal Opportunity Employer. We respect and seek individuals of a diverse background and do not discriminate in employment on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factor.
Telecommuting is allowed.
About Philadelphia Convention & Visitors Bureau
About PHLCVB: Our Mission
The PHLCVB creates positive economic impact across the Philadelphia region, driving job growth and promoting the health and vibrancy of our hospitality industry by marketing the destination, the Pennsylvania Convention Center and attracting overnight visitors.
Our work engages our local community, as well as culturally and ethnically diverse regional, national and international convention, sporting event and tourism customers.
Who we are
The Philadelphia Convention & Visitors Bureau (PHLCVB), a private, nonprofit membership corporation, is the official Tourism Promotion Agency for the City of Philadelphia globally and the primary sales and marketing agency for the Pennsylvania Convention Center. We are an Economic Engine for the city, creating jobs and fueling the economy by bringing meetings, conventions and travelers to Philadelphia. We are Advocates for Philadelphia and the region’s continuous transformation of infrastructure, growth of human capital and brand asset management. We are Connectors for meeting planners, conference attendees, tour operators, travelers and our members by orchestrating a symphony of resources to create great expectati...ons. We are Celebratory in our love for the City of Philadelphia, our passion for our clients and visitors and our role as ambassadors. We are Philadelphia.